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web + advertising | Video links | Digitaler Film

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  1. MediaPost Publications - New Google Research Links Online Ads To Offline Moviegoing - 09/21/2007

    According to the report, TV and the Web hold almost the same amount of sway over potential moviegoers--as 68% of respondents said that TV was influential in their decision to see the film, while 66% said the same about the Internet. In comparison, print (
    28.09.2007 to , , , , , , , by bertram

  2. Adotube.com - Publisher centric video monetizing solution

    Adotube.com presents a video monetizing solution powered by AdoTube Media Player technology. Using AdoTube media presentation platform you now can deliver demographically targeted advertisement by placing video content in Flash format on your page or foru
    21.09.2007 to , , , , , , , by bertram

  3. eiaa

    The EIAA Marketers’ Internet Ad Barometer 2006, commissioned by the EIAA to understand the role online advertising plays and attitudes towards the Internet amongst key advertisers across Europe reveals that online adspend is expected to grow substantial
    01.08.2007 to , , , , , , by bertram

  4. AdJug - the online advertising marketplace

    aximise your targeted online ad spend. Buy from publishers you know Target by content and geography Buy text links or banners Get the best returns from your website.
    10.07.2007 to , , , , by bertram

  5. eMarketer.com - Google Expected to Pocket 25% of Online Ad Revenue in 2006

    Google's US ad revenue growth rate in 2006 will soar almost 65% over last year's. Yahoo! still shows a respectable 17.5% growth rate, an increase that would satisfy most companies. But not one competing against Google.
    20.10.2006 to , , , , , , , , by bertram

  6. CPA - The Holy Grail of Online Advertising?

    Erläuterungen zu den verschiedenen Werbemodellen im Internet: CPA, CPC und CPM. CPA ist das beste für den Werber, CPM das Beste für den Publisher und CPC eigentlich ein guter Kompromiss wenn Clickfraud wirkungsvoll bekämpft wird.
    14.08.2006 to , , , , , , , by bertram

  7. A Day in the Life: An Ethnographic Study of Media Consumption.

    Das Web nimmt 20-25% des Medienkonsums ein im vergleich zu lediglich 8% der Werbeausgaben. Zusätzlich erweitert das Web die Reichweite anderer Medien TV 51% morgends 39% mittags 42% abends.Magazinen mehr.Webnutzer haben mehr geld
    29.06.2006 to , , , , , , , , , by bertram

  8. Advertising Age - Digital - Web Joins TV, Radio as Dominant Pure Reach Vehicle

    Studie der Online Publishers Association über den Medienkonsum. Beobachtung von 350 Probanten. Erg: 20% des Internetkonsums erfolgt kurzbevor, während oder kurznach dem TV Konsum. Außerdem sind 60% für 2 Std/Tag Online.1. Arbeitsmedium.
    07.06.2006 to , , , , , , by bertram

  9. What's the Matter With Rich Media?

    Gedanken zu Rich Media Ads und warum sie nicht immer die Besten sind. Zwar belegen das Zahlen aber je nach User verhalten beiten sich andere Werbeformen besser an. Exporation Mode ist das beste für Rich Media.
    31.03.2006 to , , by bertram

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