Consumers are no longer just ‘consuming’ content online but creating, sharing, and organizing. Parks Associates analyzes this phenomenon, cutting through the hype and probing into the heart of the key questions it presents to the indust
I’m all for user-generated content (including video) but in this instance you’d need to have some sort of segregated content area or editorial intervention to ensure that lots of waste-of-time garbage video didn’t get onto the site.
The report finds that seven percent of the online consumers in North America are uploading videos at least once a month. The report is based on an online Forrester survey undertaken last fall of 5000 people in the U.S. and Canada who use the Web regularly
create custom channels out of youtube and google videos.
Simple-to-use video upload utilities from Brightcove and VideoEgg are being deployed on The Boston Globe and other New York Times regional newspapers, as well as integrated into Conde Nast sites.
untapped market for user-generated video, new research conducted by interactive agency Sharpe Partners indicates that more than half (54) percent of adult Internet users currently create their own video offline, but only 11 percent actually upload it to