Consumers are no longer just ‘consuming’ content online but creating, sharing, and organizing. Parks Associates analyzes this phenomenon, cutting through the hype and probing into the heart of the key questions it presents to the indust
The report finds that seven percent of the online consumers in North America are uploading videos at least once a month. The report is based on an online Forrester survey undertaken last fall of 5000 people in the U.S. and Canada who use the Web regularly
untapped market for user-generated video, new research conducted by interactive agency Sharpe Partners indicates that more than half (54) percent of adult Internet users currently create their own video offline, but only 11 percent actually upload it to
Viewing and creating video have become significant activities for U.S. Internet users, with 31% watching online videos at least monthly and 8% uploading clips to Websites such as YouTube, according to Parks Associates’ Digital Media Habits.
