An die Stelle der PageImpressions treten jetzt Measurements, die jede einzelne Aktion innerhalb des Videos wie Start, Stopp, Pause, Abbruch oder neues Laden genau wiedergeben. Nur so kann ermittelt werden, welchen ökonomischen Wert Streaming Content etwa
Divinity Metrics provides a high-level view of where content is being consumed, regardless of whether or not it’s the official version. Once it is given the name of a show — say, Entourage, for example — the company finds all the various pirated an
Visible Measures' VXM suite is the industry's first comprehensive Video Experience Measurement solution. VXM enables Internet TV publishers, platforms, and advertisers to deeply measure and analyze audience engagement patterns to yield meaningful audience
Vidmeter gathers data from across the web to provide an accurate representation of the most popular online videos. While it is impossible to tell the exact number of views a given video has received from every website and every download, Vidmeter gathers
Digital fingerprinting is attracting an increasing number of companies’ time and money, as we wrote this morning. Attributor is the latest startup to join the space, launching today with a WSJ writeup. We haven’t seen proof that anyone has fingerprin
Trackingservice für Bittorrent Files mit Anzahl der Todays Traders (peers + seeds) und dem Dateinamen.
The dirty little secret of Silicon Valley is that no one knows exactly who is going where on the Web. That flies in the face of the impression that online advertising is the most dependably trackable ad medium of all time, a big reason spending on Web ads