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A trio of intrepid researchers from the University of California-Riverside decided to see just how often a P2P user might be tracked by content owners. Their startling conclusion: "naive" users will exchange data with such "fake users" 100 percent of the
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An die Stelle der PageImpressions treten jetzt Measurements, die jede einzelne Aktion innerhalb des Videos wie Start, Stopp, Pause, Abbruch oder neues Laden genau wiedergeben. Nur so kann ermittelt werden, welchen ökonomischen Wert Streaming Content etwa
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Divinity Metrics provides a high-level view of where content is being consumed, regardless of whether or not it’s the official version. Once it is given the name of a show — say, Entourage, for example — the company finds all the various pirated an
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Visible Measures' VXM suite is the industry's first comprehensive Video Experience Measurement solution. VXM enables Internet TV publishers, platforms, and advertisers to deeply measure and analyze audience engagement patterns to yield meaningful audience
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Vidmeter gathers data from across the web to provide an accurate representation of the most popular online videos. While it is impossible to tell the exact number of views a given video has received from every website and every download, Vidmeter gathers
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Megite For Video will search hundreds of thousands of blogs for links to videos on more than 20 video sharing services - on the test version, YouTube seems to dominate. The results seem very good: they’re similar to those on Technorati, except that Megi
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Digital fingerprinting is attracting an increasing number of companies’ time and money, as we wrote this morning. Attributor is the latest startup to join the space, launching today with a WSJ writeup. We haven’t seen proof that anyone has fingerprin
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We need tools that can track the spread velocity of a video, their viralness, so to speak. We also need to define new demographic variables, based not only on age / sex / location / income but more importantly on interests and social connectivity. When yo
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In a move that could help cable operators pay the freight of "free" video-on-demand content, Nielsen Media Research said it will launch a new VOD measurement service on Dec. 11, 2006. Nielsen said it will offer the new service by leveraging the same Natio
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Trackingservice für Bittorrent Files mit Anzahl der Todays Traders (peers + seeds) und dem Dateinamen.
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The dirty little secret of Silicon Valley is that no one knows exactly who is going where on the Web. That flies in the face of the impression that online advertising is the most dependably trackable ad medium of all time, a big reason spending on Web ads
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Consumers, based on their attention, are creating more and more of the value on the Internet. Dieser Wert wird von Startups in Geld umgesetzt indem die Infos verkauft werden.
