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Das Fernsehen über das Internetprotokoll (IPTV) steht vor dem baldigen Durchbruch. Bis 2012 könnten rund 2,5 Millionen Haushalte in Deutschland IPTV nutzen. Damit etabliert sich ein weiterer TV-Übertragungsweg neben Kabel, Satellit und Antenne. Das tei
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Across the countries, frequency of newspaper readership varies greatly. Almost half (48%) of Spanish adults and 46 percent of Germans are regular readers (5 or more days a week). Two out of five US adults (39%) are regular readers as are one-third of Brit
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Even today, many people believe it’s already easier to get news online than to read a newspaper. The study predicts, that in Germany and UK TV will be still the number on source in five yearsThe lowest percentage of adults who indicate that major daily
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Internet video will replace closed set-top box ecosystems. Apple will have to rethink Apple TV, moving to an ad-supported, broadband service provider model that puts YouTube videos as well as ABC.com TV shows directly on the TV. At the same time, Internet
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53 percent of Americans would replace cable and satellite with broadband TV 88 percent believe video cell phone calls will become reality within five years 64 percent of parents would subscribe to mobile TV in cars to entertain kids 74 percent believe
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Today's younger viewers in the 18-to-39 age group regularly watch TV on an on-demand basis, with some watching TV programming only on their computers. Within seven years, that generation probably will consume 80 percent of its TV on-demand via broadband,
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--More than one-third (35 percent) of viewers age 12 and older, or about 88 million people watched TV away from home in the past week. --Twenty-five percent of the respondents watched TV at someone else’s home, 11 percent watched at a restaurant or bar
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IPTV subscribers hit 3.6 million in 2006, generating almost €1 billion in annualised revenues Western Europe accounts for two-thirds of worldwide IPTV subscribers The top five IPTV providers by subscriber base account for just ove
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Innerhalb der nächsten drei Jahre soll der Umsatz mit Internet-Fernsehen (IPTV) beträchtlich steigen - doch mit kurzfristigen Gewinnen innerhalb der nächsten zwölf Monate werde nicht gerechnet.
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Survey results indicate that approximately 66 percent of respondents view streaming video content at least once a week. 44 percent of video viewers are between the ages of 18 and 34, while 56 percent are age 35 and older. The younger demographic is more
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The survey of nearly 350 executives from telecommunications, broadcasting and media companies across 46 countries in the Americas, Europe and Asia revealed industry-wide confidence in the longer-term outlook for IPTV, with 60 percent believing that IPTV w
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How are consumers using PCs and mobile devices as video platforms? What factors will make Internet video a better substitute for television, and how quickly will substitution happen? How can programmers nurture a cross-platform video audience?
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17% were already watching on-demand programmes on their television sets. Some 42% of those already viewing video-on-demand reported watching less television as a result. The same percentage believe that traditional television scheduling will no longer ex
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work television programs by streaming them over the Internet. Of those aware of this streaming option, 46 percent have already streamed at least one program. The majority of those who didn’t know said they probably would watch at least one show that way
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The survey also showed that 16-25 year-olds consume 40 minutes of downloaded video every day, and that 16-20 year-olds consume an additional 20 minutes of web-based streaming video from services like YouTube daily. The results for LOST, Prison Break, Ento
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2004 wurde das Forschungsprojekt TV2010 ins Leben gerufen. Unter der Leitung von Dr. Helmut Hauptmeier und Dr. Thomas Becker arbeiten verschiedene Medienwissenschaftler an der Erforschung der Folgen der Digitalisierung des Fernsehens in Deutschland.
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Wenn sich die Befragten zwischen einem Medium hätten entscheiden müssen, haben sich 27 Prozent der Befragten für den PC entschieden und gerade mal 19 Prozent für den Fernseher. Des Weiteren wurde in der Studie aufgeführt, dass nahezu jeder Jugendlich
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Some 43% of Britons who watch video from the internet or on a mobile device at least once a week said they watched less normal TV as a result. But online video viewers are still in the minority, with just 9% of the population saying they do it regularly.
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And ultimately what are the characteristics of this emerging medium that set will it apart from its competitors and help it both find and cement its niche in the media landscape? We explored people's motivations to use Mobile TV, documented contexts and b
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With one in four TV households able to access VOD and nearly 16% having a DVR in 2006, a change in TV usage should be reflected in the data. But it is not. In fact, the latest projections from Veronis Suhler Stevenson (VSS) indicate that TV advertising sp
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t impact of digital technology on the TV industry and briefly chart how we got to where we are now. In the next I will build on these trends, discussing how TV evolution will progress over the coming years and how it might end.
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“We’re looking at this as a key change in direction for us now and looking at our programming as dual distribution programming, over the air and on the Internet.”
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Share Of TV Ads Shifting To Online Video By 2010 Less Than 1%: 2.6% 1-5%: 9.8% 6-9%: 11.1% 10-19%: 33.3% 20-29%: 34.8% 30-39%: 11.1% 40-49%: 5.9% More than 50%: 1.3% The survey also indicates that online ad budgets are expected to rise by an average of 42
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Mobile TV will become a multimedia experience with an emphasis on personalisation, interactivity and user-generated content."..."We are currently entering a new era in television, that of personal TV and video consumption,
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wurden im Vorfeld der CeBIT 2004 knapp 700 Internetnutzer im Rahmen einer Onlinebefragung um ihre Meinung zur Zukunft des Fernsehens gebeten. Das Ergebnis: Ja zum technologischen Fortschritt. Nein zu technischen Spielereien ohne konkreten Nutzwert.
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A study by the Conference Board concludes that 10 percent of U.S. online consumers are watching TV broadcasts via the internet. The top TV programming watched online are news (62 percent) and entertainment (50 percent).
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Nach den Zahlen von Jupiter Research ist die Print-Nutzung mit 3 Stunden pro Woche konstant geblieben ist, während die Online-Nutzung in den letzten zwei Jahren von 2 auf 4h/Woche gestiegen ist. Die TV-Nutzung ist ebenfalls gestiegen: von 10 auf 12 Stund
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In fact concurrent VOD streams worldwide will explode from 1.67 million in 2005 to 163 million in 2011, according to a new study released by ABI Research. the need for on-demand technology and concurrent usage of that technology will skyrocket over the ne
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one-third of respondents ages 12-17 and one-fourth of those ages 8-12 said they view television programming on the Internet. About 12 percent also said they watch programming on their video game systems
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ad engagement was lower on smaller screen devices. Consumers said the maximum length of ad they would watch on mobile phones is nine seconds, compared to 42 seconds on TV. 21 percent of people say watching video on the computer was a primary function of t
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A new study by the company shows TV gaining $5 billion from new platforms but losing $12 billion due to ad-skipping by those with DVRs.
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About 45 percent of the breaks were interrupted by either channel changes, program guide surfing or leaving the room. Call it old-fashioned commercial skipping. The average ad break exposure was 2.2 minutes with 32.7 percent of the study’s ad breaks wat
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The chapter on IPTV begins: “IPTV is streamed television on the Internet.” vs. “the delivery of digital television and other audio and video services over broadband data networks using the same basic protocols that support the internet"
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A majority of American high school students say they’re plugged into mainstream news on the Internet at least weekly. Eleven percent say they consume news daily on the Internet. Most high school students find TV and newspapers to be the most accurate ne
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The average amount of time that U.S. households had a television set on each day during the yearlong 2005-06 TV season that ended last week increased by three minutes from the year before, to a record of eight hours and 14 minutes, the report said.
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Liste mit Studien und Trackingseiten, die alles etwas mit dem Fernsehen zu tun haben.
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Some 10 million Americans age 12 and over have downloaded television shows from the internet - 7 million in the past 30 days alone. TV Shows werden viel öfter runter geladen als Filme
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Overall, twenty five percent of consumers are interested in watching video on their cell phones, with live TV topping the list of preferences.
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2,4 Milliarden Euro sollen 2006 weltweit für das gezielte platzieren von Produkten in Film, Fernsehen und anderen Medien ausgegeben werden.
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assumes a 15% decrease in buying power driving by cost-per-thousand rate increases; a 23% decline in ads viewed due to switching off; a 9% loss of attention to ads due to increased multitasking and a 37% decrease in message impact due to saturation.
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VoD nutzer sehen ca. 17 Filme pro jahr on demand. Sie kaufen aber nur um 1% weniger DVDs als nicht VOD nutzer. Aber sie leihen um 11% weniger Filme aus. Studios bevorzugen VoD statt Rentals.
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The likes of AOL, Google, Yahoo and MSN are now streaming short video to 12.8 percent of broadband subscribers. 131 MIo Haushalte sollen 2010 Online videos über Breitband konsumieren.
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Detailierte Zahlen zur DVR Nutzung und der Dempgrapie der Nutzer. DVR Nutzer haben einen höhren Bildungsstand, sehen eher weniger fern und haben mehr geld. 4% des gesamtkonsums erfolgt über DVRs.
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Der Markt für Online Videos (Shows ...) wird bis 2010 auf das 10fache wachsen und dann 130Mio haushalte erreichen. Es wird einen Zweikampf zwischen neuen Aggregatoren (Google, AOL) und den alten Networks;Pay-TV geben.
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DVR Nutzer wollen zu 76% das Programm später sehen. 62% keine Werbung sehen, 55% Spulen im Programm und 55% Das Programm schneller sehen indem sie die Werbung überspringen.
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VOD User mögen eher Rreality TV (27%wahrscheinlicher), music videos (24%), sind Jünger und haben eine hohe Onlineaffinität (50%) 20 Std sowie Breitbandverbindung. Kaufen 3mal so oft PPVs und haben doppelt sohäufig ein Einkommen von 150000.
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White Paper von New Millennium Research Council zu IPTV und neuen Prorgammgewohnheiten und wie die TV gewohnheiten beeinflusst werden. Wie wird IPTV wahrgenommen, wie die Anwendungen, welche Nieschenmärkte gibt es.
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Es gibt nun verstärkt Bestrebungen Internetinhalte auf den TV Schirm zu bekommen. Außerdem erlaubt es IPTV einen eigenen Sender für ca. $25000 zu betreiben. Shows fürs Internet sind billiger zu Produzieren eignen sich aber nicht unbedingt fürs Fernse
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Eine Studie zum Download, die die Nachfrage nach verschiedenen Content Typen je nach Endgerät abdeckt. Zudem werden die Zufriedenheit mit dem Medienkonsum auf den verschiedenen Geräten abgerfragt.
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Das Videosehen auf dem Fernseher und dem PC ist gleich angenehm sagt eine Studie. Nur die INhalte unterscheiden sich. TV auf dem PC ist nicht so angenhem wie TV im TV. PC ist angenehmer für ondemand und kurze clips.
