Video streams and downloads have doubled over the last 30 days and are up to 100,000. And Beet.TV videos are getting around: Nearly three-times the number of views are coming through feeds and cross-posts, far more than viewers from the Beet.TV home pag
Online video has become the fastest-growing category of Internet ad spending in the past year, according to research firm eMarketer -- so much so that advertisers now frequently complain about the shortage of video content worthy of sponsorship. Marketers
Online Advertising by Industry, Sponsored Link vs Image Based (Month of November 2006 US, Home and Work)
The videobloggers have a small amount of inventory but a very loyal audience, making single sponsorships more attractive to advertisers. And of course videocasts don't really have commercials per se, making sponsorship deals more feasible.
Why keep participation limited to producers who had over 1,000 hours of content? I think he meant that right now, advertisers are still a bit wary of user-generated content, and advertisers need scale to buy ad space. Thus, Google's focus on "prosumer" v