Grouper developed video indexing and search optimization tools that gave a big boost to traffic in the time before every major internet portal, especially Yahoo!, had its own video area.
Sony bought a team and is betting that this team can build something with YouTube-like value. Vermutung das Geld mit internetvideos wird in der Kombination aus guten original Inhalten und dem User-Generated Content gemacht.
Sony Corp.'s entertainment unit said it had agreed to pay $65 million to buy Web video-watching site Grouper.com, marking the growing embrace of the user-generated video craze by big media.
