The lessons seem obvious: Don’t do Web video if you don’t have anything interesting to show, and don’t compete with TV unless you can do something they can’t or won’t. In other words, use the medium.
In Wirklichkeit kauft der Kunde aber bestimmte Funktionen eines Produkts, die bestimmte Aufgaben erfüllen. Andere Funktionen des Produktes sind ihm oft weitgehend egal. Und darum ist der Kunde offen für jedes neue Produkt, das eine für ihn wichtige Auf
Slate's history has taught me King Content ain't going nowhere unless Queen Distribution gets him there. In Microsoft, Slate's first owner, and the Washington Post Co., its current owner, Slate has had two superb distribution engines to fling its copy at
NewsDesigner does a great job of charting circulation against the timing of redesigns. I believe this project was partly inspired by a good post Jay Small wrote arguing that papers are overinvesting in design. As one of the commenters there says, it would
The average number of unique visitors to online newspaper sites in the first half was more than 55.5 million a month, the study said. That compares with 42.2 million a year earlier.
it’s the rise of the blogosphere. Simply put, it’s centralized content production and distribution vs. decentralized people media. I have now learned, first hand, how blogging competes with traditional newsprint reporting and publishing.
For newspapers to survive, they need to turn themselves into an online and offline platform for local readers. I don't mean a platform for contributing to the reporting process. They're doing that already (and nicely).
