High quality multimedia distribution possiblevia broadband connection Intense competition among (alternative) infrastructure providers Broad access to contentBroad range of IPTV/Triple Play consumer offerings available at market Engagement in IPTV bus
About the study • Every IAB runs a benchmark study • 2006 IAB Europe compiles studies • Different approaches country by country –Figures collected •Net/Gross/Ratecard? –Formats measured •Classifieds? Search? Email?
A conference call to discuss the impact of new technology on creators of content. In our view, digital technologies are "democratizing" content creation, which has historically been held in the hands of Hollywood and TV networks. Now, barriers to content
~60% of Internet traffic may be P2P file sharing of unmonetizedvideo —ramp in tagging (for search) + partnerships + monetization –note recent moves by likes of ABC / CBS / FOX / NBA / Sony / Warner / Universal / Google / Yahoo!. Challenges (especial
