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VideoCensus, the industry's most accurate online video measurement service. VideoCensus is the first-ever syndicated online video measurement service to combine panel and census research methodologies and provide an end-to-end accounting of audience size,
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Bewegte Bilder, oder wie das Netz die Film-Branche verändert?. Podiumsdiskussion mit Stefan Kluge, Mario Sixtus, Bertram Gugel, Oliver Lysiak.
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show that 17.2% of American TV households now have a DVR, a slightly higher number than some might have expected from the TV ratings researcher, which currently has DVR households in about 15.8% of its national TV ratings sample. While the official nation
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First, the technology has to be invisible to the customer. “It needs a very easy interface, with only one button to push, said Becks”. Panelist Benoit Joly of Thomson agreed, saying it must be “granny proof”. Second, IPTV needs to offer everything
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In a move that could help cable operators pay the freight of "free" video-on-demand content, Nielsen Media Research said it will launch a new VOD measurement service on Dec. 11, 2006. Nielsen said it will offer the new service by leveraging the same Natio
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It is pretty easy to celebrate success (or sometimes failure) of our websites based on just our numbers (Omniture, ClickTracks, WebTrends, HBX etc), true delight comes knowing how you are doing vis a vis your competitors or industry as a whole.
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Now if you want to show up ranked highly on nielson all you need to do is direct traffic to their download pages. Nielson claims that 45,000 -70,000 users in europe have their software installed.
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Hitwise: biased towards users at home (they get their logs from consumer ISPs) Comscore: biased towards people that click on ads to ‘speed up their internet’ or ‘protect your computer from email viruses’ Alexa: biased towards people that install t
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And I'd like to encourage everyone out there to sit down and understand third party measurement services before calling them "flaky". My bet is they are more accurate than internal analytics numbers a lot of the time.
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Der comScore CEO erklärt sehr ausführlich die verschiedenen Messmethoden für PV und Hits usw. und die Probleme der Serverlogs sowie die seines Panels. Außerdem seien die TV-Ratings inakurrat, weil nur einer misst.
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Ein Panel behauptet es wird die DVD noch lange geben. Kirschner: Nur wenn die Downloads weiter verkrüppelt bleiben oder HD eine weiter Verbreitung findet (zu groß für Downloads). Außerdem wird gerade über variable KInopreise diskutiert-studios sind d
