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Für das neue, erweiterte Video-Angebot haben RP ONLINE und der Fernsehsender RTL Television eine in Deutschland bislang einmalige Zusammenarbeit vereinbart. RTL liefert an RP ONLINE einzigartige Bewegtbilder, wie sie nur ein Fernsehsender besitzt. Die Pr
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According to The Korea Times, Google is seeking to partner newspapers to publish their video news content on YouTube and share the ad revenue with them, reports The Editors Weblog. "This new move by Google to carry more news content – after Google News
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The use of RSS increased in 2007 by 21 percent since 2006. Now 96 of the papers we researched are using this technology. Within this group, 93 papers offer partial text feeds, while three offer full text RSS feeds. No papers have begun embedding advert
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Qualitative interviews with editors and executives at UK national and regional newspapers revealed experimentation with online business models. All of the selected web publications offered their most popular news content for free in an attempt to maxim
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The kind of network I'm referring to is a web of interconnections -- links between content and between people. In essence, I'm arguing that on the Web, news organizations -- perhaps, all media -- should focus on building themselves "into the clickstream."
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What's radically changed during the past dozen years is the balance of the supply & demand equation. It's shifted from scarcity to surplus for consumers.
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Klicks, Klicks, Klicks. Als die Autoren für die Online-Site der Wirtschaftswoche arbeiteten, stellten sie sich häufig die Frage, ob es zwangsläufig hilfreich ist, die Einschaltquote einzelner Artikel im Minutentakt abrufen zu können.
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Across the countries, frequency of newspaper readership varies greatly. Almost half (48%) of Spanish adults and 46 percent of Germans are regular readers (5 or more days a week). Two out of five US adults (39%) are regular readers as are one-third of Brit
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Features von Zeitungs-Websites in Deutschland
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• Quelle der Video-Inhalte • Video-Player-Format • Navigation zum Videoportal • Navigation im Videoportal • Wie werden Videos in Artikel integriert? • Wie viele Videos werden täglich online gestellt? • Thematik und sonstige Auffälligkeiten
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there is not much of a pipe to control. Instead, reputation, quality news gathering, trust and credibility maintain the franchise, something The Wall Street Journal and the New York Times enjoy on a national level and the Washington Post and others have l
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Allein die 20 erfolgreichsten Seiten in Deutschland wurden in dieser Zeit insgesamt 896 Millionen Mal besucht. Das ist nicht nur ein Plus von 12 Prozent im Vergleich zum Vorjahreszeitraum, sondern auch der höchste Quartalswert aller Zeiten. In den ersten
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The lessons seem obvious: Don’t do Web video if you don’t have anything interesting to show, and don’t compete with TV unless you can do something they can’t or won’t. In other words, use the medium.
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In Wirklichkeit kauft der Kunde aber bestimmte Funktionen eines Produkts, die bestimmte Aufgaben erfüllen. Andere Funktionen des Produktes sind ihm oft weitgehend egal. Und darum ist der Kunde offen für jedes neue Produkt, das eine für ihn wichtige Auf
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NewsGator’s VideoBuzz solution is the fastest and least expensive way for brands to immediately enrich their sites with video. NewsGator VideoBuzz helps newspapers and other content publishers to do more than simply display video within a site, but empo
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The point is that its visitors are readers, not viewers. That is an interesting distinction to make and understand as obvious as it might be. Just because we’re online does not mean we cannot and should not differentiate a reader from a viewer.
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Worst of all, your chances of getting a reasonable, permanent URL for any video clip, or even a reliable landing page, is pretty much a crapshoot. This continues to be a huge problem, and it's especially troubling since video benefits so much from viral s
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must we live or die by the bundle? I think not. Unbundling and examining each value proposition for its new media potential would be the best way to manage both cost and revenue curves. Jettison those little things a newspaper does because they make sense
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Simple-to-use video upload utilities from Brightcove and VideoEgg are being deployed on The Boston Globe and other New York Times regional newspapers, as well as integrated into Conde Nast sites.
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Beim überwiegenden Teil aller Lokalzeitungen in Deutschland, die eine Website haben, spielt Online-Video überhaupt keine Rolle. Gut zwei Dutzend Tageszeitungen, darunter auch überregionale Blätter wie die Welt oder die Frankfurter Rundschau, haben den
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The same applies to local newsgathering. Reporters have recorders for interviews. Some interviews could easily be expanded to include video. Should the reporters be required to not only write a story, but also edit the audio and even video of an interview
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Of the responding agencies around the world, 42% said that newspapers were in decline, more than twice as many that named any other media type.
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Slate's history has taught me King Content ain't going nowhere unless Queen Distribution gets him there. In Microsoft, Slate's first owner, and the Washington Post Co., its current owner, Slate has had two superb distribution engines to fling its copy at
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In short, newspapers get access to technology, traffic and advertising — all things they need. The partnership gives Yahoo! relationships, content and potential distribution it doesn’t have locally — and local sales channel partners.
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Print and online expenditures together totaled nearly $11.8 billion for the third quarter of 2006, a 1.5 percent decline from the same quarter a year ago. Spending for print ads in newspapers totaled more than $11.1 billion, down 2.6 percent from the same
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Google will auction off space online, with 100 advertisers participating later this month. The program will allow advertisers to pick specific newspapers and specific sections within these that the newspapers are opening up for this. On the other hand, ne
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Over $500 billion is spent every year advertising on these traditional media markets and Google is using its superior technological advantage to become a media-agnostic advertising platform. Google is building what is essentially an operating system (”O
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NewsDesigner does a great job of charting circulation against the timing of redesigns. I believe this project was partly inspired by a good post Jay Small wrote arguing that papers are overinvesting in design. As one of the commenters there says, it would
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The wise magazine will enable its community to speak among themselves. And it will also find ways to extract and share the wisdom of its crowd. This is true not just of magazines but of other, similar brands in other media
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They think they can maintain (or grow) their monopoly-supported margins and cash flow. They can’t. News operations will have to be smaller. That doesn’t mean they have to be unprofitable. But bloat is out.
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while there is still an audience, it isn't the (young, affluent, early-adopter) audience that advertisers predominately want to spend their money to reach.
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Although online now represents 6-7% of newspaper ad revenues on average, the proportion is still small overall. we do not see online representing over 50% of total newspaper ad revenues until more than 30 years from now
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Overall, average daily circulation for 770 newspapers was 2.8 percent lower in the six-month period ending Sept. 30 than in the comparable period last year, the Audit Bureau of Circulations reported. Circulation for 619 Sunday papers fell by 3.4 percent.
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Medienmarken können Zusatzgeschäfte tragen. Aber die Zusatzgeschäfte können kein absterbendes Stammgeschäft kompensieren. Irgendwann stirbt auch die Medienmarke. Der Mehrwert der gebotenen Information muss demnach unmittelbar erkennbar sein. Wie dies
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A Nielsen-Netratings report compiled for the Newspaper Association of America found that traffic to newspaper sites grew 24 percent in the third quarter over the same time last year. And September was a record month.
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Welche Krise der unkende Politiker ausgemacht haben will, blieb aber unklar. Denn mit Vehemenz erklärte Holtzbrinck-Geschäftsführer Prof. Michael Grabner: „Die Zeitungen sind überhaupt nicht in der Krise.“
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Earnings from three big newspaper companies — Tribune Co., New York Times Co. and Belo Corp. — provided more dramatic evidence that print-advertising revenues have gone into decline after a long period of low growth.
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For the third quarter, The Times Company’s overall revenue declined to $739,6 million, 2.4 percent less than the comparable quarter last year, mainly because of a 4.2 percent fall in advertising revenue, the company reported.
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showing a 2.5 percent decline in top-line daily circulation and about a 3 percent drop off in Sunday paper sales
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Nach den Zahlen von Jupiter Research ist die Print-Nutzung mit 3 Stunden pro Woche konstant geblieben ist, während die Online-Nutzung in den letzten zwei Jahren von 2 auf 4h/Woche gestiegen ist. Die TV-Nutzung ist ebenfalls gestiegen: von 10 auf 12 Stund
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Vermittlung der gesellschaftlichen Kommunikationen anderer Akteure: Der Kommunikationsprozess ist hier ein Many-to-Many-Prozess. Massenmedien sind hier (technische) Vermittler. „Beobachter zweiter Ordnung“: Beobachtung, Synthetisierung der gesellscha
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Stop giving away the news and charging for the archives. Start featuring archived stuff on the paper's website. Link outside the paper. Start following, and linking to, local bloggers and even competing papers (such as the local arts weeklies).
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At Online News, Chet Rhodes of WashingtonPost.com gives an inspirational talk about how he is turning the paper into video, training print reporters to take video (it takes 55 minutes, he says) and how it is working.
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The average number of unique visitors to online newspaper sites in the first half was more than 55.5 million a month, the study said. That compares with 42.2 million a year earlier.
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it’s the rise of the blogosphere. Simply put, it’s centralized content production and distribution vs. decentralized people media. I have now learned, first hand, how blogging competes with traditional newsprint reporting and publishing.
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For newspapers to survive, they need to turn themselves into an online and offline platform for local readers. I don't mean a platform for contributing to the reporting process. They're doing that already (and nicely).
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Recommenders will become a new profession. talent moves onto the web as part of the creatives pool.
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And so it struck me that the most long-lasting, most self-delusional bubble of all was the one that protected monopoly newspapers in America for the last 50 years, since television did them the favour of killing their print competitors.
