The real divide now emerging is between companies that create original content and companies that create platforms for aggregating and distributing that content. Newspapers embody the old media world where content creation, aggregation, and distribution w
Radio station sites have been overlooked for years, but many of them are now racing to add video in an effort to draw new advertising dollars in a flat radio growth market. Beyond music videos, stations are shooting their own material and syndicating it
Contrary to Siklos’ contentions, it is hard not to conclude that standard operating procedures—legal action against copyright infringement, strategic competitive entry into new markets, licensing of content use—amount to sound business practices. It
Media brands that ignore this trend will become irrelevant in a world where aggregation is king. Several key players, such as Google, have embraced the opportunity to take microchunking mainstream. Google's personalized home page, one such platform, is al
Eine Definiton von "New Media". Ist eine technologie basierte Many-to-many kommunikation die jeden kontrollieren lässt und für jeden individualisiert werden kann. 2 andere Formen: Mass Media und Interpersonal Media