Teens are expanding their social networks to the mobile realm, with over 50% of the 13 to 17-year-olds from major markets are engaging in social networking or otherwise creating content on mobile phones, according to the latest monthly statistics from M:M
And ultimately what are the characteristics of this emerging medium that set will it apart from its competitors and help it both find and cement its niche in the media landscape? We explored people's motivations to use Mobile TV, documented contexts and b
Mobile TV will become a multimedia experience with an emphasis on personalisation, interactivity and user-generated content."..."We are currently entering a new era in television, that of personal TV and video consumption,
ad engagement was lower on smaller screen devices. Consumers said the maximum length of ad they would watch on mobile phones is nine seconds, compared to 42 seconds on TV. 21 percent of people say watching video on the computer was a primary function of t
Overall, twenty five percent of consumers are interested in watching video on their cell phones, with live TV topping the list of preferences.
The percentage of Internet-delivered video viewed on a portable device will go from just 3% today to 16% by 2011. Besonders Set-Top-Boxen mit Anschluss ans Internet und Mobile Geräte sowie Download-to-Own werden den Markt beleben. Premiuminhalte werden g
Umfrage zu den Mediengewohnheiten junger Erwachsener in den USA: Ergebnisse vor alle mobil geräte mit TV Empfang dürften es schwer haben der Sinn wird noch nicht so richtig verstanden.
Die Konsumenten wollen keine Eierlegendewollmilchsau sondern einfache Geräte, die eine Sache gut machen. Zuerst sind sie von den vielen Funktionen begeistert aber wenn sie es zuhause haben werden sie frustriert.
