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Blastro.com, an “urban” music videos site, charged into the top ranks of online video competitors in August, ‘rapping’ up a summer-long surge of double digit growth, despite an overall summer slowdown. Blastro displaced Veoh.com to rank 10th amon
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Compete’s monthly ranking of the top online video sites is back- now with an improved methodology that reflects the latest industry trends. For starters, we peel back the label on several popular video sites to put them in a high-level competitive cont
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VideoCensus, the industry's most accurate online video measurement service. VideoCensus is the first-ever syndicated online video measurement service to combine panel and census research methodologies and provide an end-to-end accounting of audience size,
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No, not that kind of sticky. Sticky as in most page views per session, a category in which it beats second place Break.com by 74%. Why? Probably because the videos are all very short and entertaining. The site also auto-forwards you through videos, so wh
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YouTube2 has lengthened its lead, seeing a 43.3 market share, up from 41.1 percent in December. It’s also seeing 31.7 million unique visitors, up from 29.7 million in December, absorbing much of the unique visitor jump. Nearly every other site also saw
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58 million people viewed at least one video online in December ‘06 14 out of the Top 20 video sites received over 1 million unique visitors The top 4 sites received over 10 million video related visits The top five sites account for 80% of the online vi
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Add video to this mix and it gets more complicated. If a site, such as CNET TV or the New York Times, offers multiple videos per page, and the audience watches each video in turn, a better measure of their engagement with the site would be "average time p
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, Google Sites captured 45.4 percent of the U.S. search market, gaining 0.3 share points from the previous month. Yahoo! Sites maintained its second place ranking with 28.2 percent of U.S. searches, followed by Microsoft Sites (11.7 percent), Ask Network
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The sites between 100,000 and 200,000 have virtually the same number of visitors going to their site each day. In other words, to move from a rank of 200,000 to all the way up to a rank of 100,000, a whopping 100,000 places up the rankings, a site only ne
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* 26 are under 18 * 45 are 18-30 (with a skew to the lower) * 10 are over 30 but under 70 * 1 is over 70 (but looks less than 18) * 6 are bands * 11 are invalid or deleted * 1 is complete fake characters (explained in descript) A few more things of noteâ
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Overall it appears Compete is off to a good start with some room for growth and improvement. One thing I think Compete definitely needs to implement is an international survey of people instead of just a sampling from the United States.
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Compete.com launched as a web metrics/analytics tool that is available to everyone for free. Their mission is to “transform the way consumers and brands communicate.” This includes a multitude of different services that will benefit an array of divers
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The problem is that New Media is still thinking like Old Media — how big is the audience? I though this was supposed to be the end of mass media. What happened to community? It feels like 1999 all over again with online media — with the exception of s
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Indeed, beyond pay-per-click, online media is still desperately lacking a killer metric to capture the value of its dynamic community and network effects. Highly networked communities like MySpace are still fumbling around with CPM display ads instead of
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Now if you want to show up ranked highly on nielson all you need to do is direct traffic to their download pages. Nielson claims that 45,000 -70,000 users in europe have their software installed.
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Estimated Unique Visitors - Total US Traffic Compete 2.1MM Media Metrix 1.4MM NetRatings 1.1MM Hitwise 950M Alexa 1.6MM Digg Self Reported 20MM
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And I'd like to encourage everyone out there to sit down and understand third party measurement services before calling them "flaky". My bet is they are more accurate than internal analytics numbers a lot of the time.
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as the overall TV category traffic rose 5% to 76.5 million visitors, according to comScore. MSN TV leads TV sites overall with 12.7 million visitors, followed by Yahoo! TV with 9.8 million visitors and AOL Television with 9.6 million visitors.
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Neue Methode um Traffic von großen Seiten zu messen. Funktioniert irgendwie über ein Panel
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According to comScore, Metacafe received about 525M page views in August, about 350M more than its closest contender, Dailymotion. The site ranks third in average minutes per visitor (64.3), right behind YouTube (66.7). Both trail long-form TV destination
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The dirty little secret of Silicon Valley is that no one knows exactly who is going where on the Web. That flies in the face of the impression that online advertising is the most dependably trackable ad medium of all time, a big reason spending on Web ads
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Der comScore CEO erklärt sehr ausführlich die verschiedenen Messmethoden für PV und Hits usw. und die Probleme der Serverlogs sowie die seines Panels. Außerdem seien die TV-Ratings inakurrat, weil nur einer misst.
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It's hard to trust traffic stats, and even harder to make a clear valuation in the echo chamber of online punditry. And when there's uncertainty in an online video site's traffic, that uncertaintly can be passed through to uncertainty in the company's val
