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NET-Metrix hat zum Ziel, die Internetnutzung in der Schweiz zu untersuchen. Die Kooperation der beiden Partner Mediapulse und WEMF vereint eine breite Erfahrung in der Internetnutzungsforschung. Sie finden auf unserer Website aktuelle Informationen zu u
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Total Internet 8,357 100.0% Google Sites 1,796 21.5% Fox Interactive Media 680 8.1% Yahoo! Sites 387 4.6% Viacom Digital 237 2.8% Time Warner Network 185 2.2% Micr
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As TVWeek reports, the goal is to eliminate the confusion caused by different counting methods, which include by streams, episodes or show starts. The resulting disconnect among online advertisers is likely to increase as networks, who have been packaging
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I would argue that it’s harvesting the value from massively scaled, complex human activity, i.e. millions of websites linking to each other and hundreds of thousands of advertisers bidding on key word and experimenting with ad creative, clickthrough rat
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Ad views can grow even as page views decline. I know that there have been a number of discussions about this at the highest levels of the leading Internet measurement firms and the leading Internet businesses. And we'll be seeing the outcomes of those di
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TV’s Big Four environment has turned into the Big Four online, with Google, Yahoo, MSN and AOL dwarfing other online players. Consider the Interactive Advertising Bureau’s analysis of revenue by company size — the top 10 companies online accounted f
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, Google Sites captured 45.4 percent of the U.S. search market, gaining 0.3 share points from the previous month. Yahoo! Sites maintained its second place ranking with 28.2 percent of U.S. searches, followed by Microsoft Sites (11.7 percent), Ask Network
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A Nielsen-Netratings report compiled for the Newspaper Association of America found that traffic to newspaper sites grew 24 percent in the third quarter over the same time last year. And September was a record month.
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It is pretty easy to celebrate success (or sometimes failure) of our websites based on just our numbers (Omniture, ClickTracks, WebTrends, HBX etc), true delight comes knowing how you are doing vis a vis your competitors or industry as a whole.
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as the overall TV category traffic rose 5% to 76.5 million visitors, according to comScore. MSN TV leads TV sites overall with 12.7 million visitors, followed by Yahoo! TV with 9.8 million visitors and AOL Television with 9.6 million visitors.
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Several top publishers, who spoke on the condition of anonymity, said that over the last six months to a year, Nielsen's and comScore's numbers have become less reliable, often showing little correlation with site-reported traffic ups and downs.
