Federated Media had more than $10 million in sales last year, John Battelle told BusinessWeek. Battelle is predicting a fivefold increase in 2007—and profitability. The blog ad network keeps 40 percent of the revenue from the ads it sells. The article
Ask a Ninja1, have struck gold with a Federated Media payday2, which includes a $300,000 upfront payment along with 60 percent of ad revenue, according to our sources.Nichols was happy to disclose that he and Sarine relied on the “business expertise”
