The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) today announced that Internet advertising revenues reached a new record of $4.9 billion for the first quarter of 2007. The 2007 first quarter revenues represent a 26 percent inc
Pre-roll is growing even faster than online video advertising, which is certainly enjoying its own hypergrowth spurt. Pre-roll video inventory on commercial sites has grown an average 105.2 percent annually over the past five years, according to AccuStrea
