Anheuser-Busch has announced that they will continue to fund their struggling online video site, Bud.tv, for at least another year. This news comes as a surprise to some as it is estimated that the site is only attracting approximately 50,000 unique visi
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The changes to Bud.TV will include a variety of new features, such as a social-networking component and shorter videos -- about one minute each -- rather than the longer programs (usually about six minutes) that now dominate the site. Even the much-hyped
focus on creating video content, not just video ads." There are several ways to do this, as listed in the report: 1. Let your brand piggyback on a story. If people get tied up in an interesting or entertaining story, they won't mind if you use it as a
Global spending via online and wireless channels reached $19 billion in 2005 and will increase to $67 billion by 2010. Internet advertising globally will grow to $51.6 billion at an 18.1% CAGR and Internet access revenues will increase to $214 billion at
Priell hat mit The Call den richtigen Ansatz gewählt um das Publikum auch in Zukunft aufmerksam zu machen und es zu unterhalten. Unterhaltung und Kommunikation werden die neuen Paradigmen der Werbung. Schlecht ist, dass der Film auf der Webseite eingespe
