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Economy of Abundance -- don't do one thing, do it all; don't sell one piece of content, sell it all; don't store one piece of data, store it all. The Economy of Abundance is about doing everything and throwing away the stuff that doesn't work. In the Econ
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In a world of not only plenty but the eventual time-shifting – everything will be time-shifted – you’ll be the editor and the master of your own stuff. The single channel, general entertainment approach [isn’t valuable].
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In the past, we built business cases based on ROI. Now we build it and build the business afterwards. In the past, "everything is forbidden unless it’s permitted." Now everything is permitted unless forbidden. Scarcity is about paternalism, a decision t
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One of the tricks to understanding the social value of the web is understanding the antisocial value of the web - how much value it delivers by helping us avoid unwanted, intrusive interactions that merely increase psychological transaction costs.
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This is good news. This means that we can eliminate incredible costs — and with them, the bureacrats and time-wasters and creativity-killers they support — in the making of media, both news and entertainment.
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The Internet is changing the economics of creative work - or, to put it more broadly, the economics of culture - and it's doing it in a way that may well restrict rather than expand our choices.
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The right answer is to GO WIDE. It's time to get horizontal. Let me say that again. It's the ability to both run programs inside the browser window AND allow for applications to pass information to each other that allows media on the Web to organize into
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First, switching costs into and out of channels are falling. As channels become intrusively commercialised they will simply be discarded in favour of less polluted channels because the switching costs are lower than the costs of trying to use a medium tha
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Media companies are mostly vertical. They produce shows (or control the independant companies that do), market them, deliver them, sell ads, everything that touches their pipe, soup to nuts, they do.valuable virtual pipes - virtual media
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Control the pipe and you've got an economic engine to run ads against your content, charge subscriptions, sell voice calls and charge per minute - the world is your oyster. No pipes, no moguls, no media?
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At the moment barriers to entry in many online verticals are artifically low because attention is being allocated inefficiently by incumbents who associate relevance only with context or limited consumer insight.
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Die großen Medienhäuser müssen Socialmedia verstehen. Die Konsumenten wollen Bandbreite, Tools, Content und Erträge. Die Zeiten des direkten Erlöses sind vorbei. Socialmedia schafft indirekte Werte.
