Reading the news today about Cox’s decision to “disable” the fast-forwarding capability from its network-based DVR for certain popular ABC shows and ESPN football broadcasts, you had to wonder: What took them so long to figure this out?
One estimate suggests that if the networks lose that fight again, and continue to be paid only on the basis of live viewing, lost revenue could be as much as $600 million next year compared with an estimated $300 million in 2006.
In a move that could help cable operators pay the freight of "free" video-on-demand content, Nielsen Media Research said it will launch a new VOD measurement service on Dec. 11, 2006. Nielsen said it will offer the new service by leveraging the same Natio
It seems that DVR playback is adding significant audiences to some shows, but does not appear to be affecting the level of live viewing overall.
