In order to watch TV on the console, though, customers need to have an ISP that plans to offer the service across their network. Phone companies are the ones deploying IPTV as a way of competing with cable, so it's no coincidence that the five partners Mi
So Microsoft, having failed in the past to gain much traction in the set-top box business, is using the Xbox to try again. But instead of trying to sell it to the entrenched cable companies, it will pitch the Xbox set-top box to new entrants into the TV