Anheuser-Busch has announced that they will continue to fund their struggling online video site, Bud.tv, for at least another year. This news comes as a surprise to some as it is estimated that the site is only attracting approximately 50,000 unique visi
Not to say that that the content won’t appeal to its target demo, the twentysomething American male. But from a business standpoint, they’ve spent a lot of money on production in order to get that “cheap and cheesy” feel. Which is the kind of spen
Advertiser-integrated content The deal with Studio 2.0, the most aggressive Hollywood-studio foray into advertiser-integrated content, will spawn an internet show called "Hardly News." The show will be a hybrid of comedy, news and games intended to pull i
The plans call for Bud TV to offer computer users six channels of comedy, reality, sports and talk programming created for and by Anheuser-Busch. Und im Bud Tube können die User ihre eigenen Episoden generieren und Werbung gestalten.