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  1. Calacanis’s New Company: 20.com

    The idea as we know it: to develop an online talent network, possibly as video blogs, podcasts and others, with the owners/talent given equity into the new company, as well as revenue cut from the ad sales (in some sense this sounds like the Engadget mode
  2. Basic Thinking Blog » Werbeeinnahmen aus Blogs (Charts)

    anbei nun einige Charts, wie es sich mit den 47 Blogs verhält, was die Einnahmen und ihre Verteilung angeht. Zugrundegelegt wurden diese Daten: Alter in Monaten, Umsatz im Dezember in USD, Page Impressions im Monat Dezember, Fachblog ja/nein und Umsatzar
  3. Blogs Have A Big Problem With Small CPMs

    I’ve heard Rafat Ali say that he won’t take any mainstream consumer advertising on PaidContent — that’s probably because he’s aiming at the high CPMs that his pure niche audience should command, and he doesn’t want to dilute that with low CPM
  4. ReviewMe Creates a Currency and Marketplace for Buying Influence » Publishing 2.0

    ReviewMe avoids many of PayPerPost’s mistakes, in particular by requiring disclosure and not requiring that reviews be positive. I do think that leaving the method of disclosure up to the blogger falls short of what’s required to create a uniformly tr
  5. BlogBurst - Now Get Paid to Blog - Mashable!

    The BlogBurst Rewards Program, which is being announced to users today, pays for performance, with the top five users on the leaderboard earning $1000 or more per quarter. That’s not a huge sum if you’re already monetizing your blog, but the team say
    13.11.2006 to , , , , by bertram
  6. Notes on Techmeme's new sponsorship model - blog.memeorandum.com

    A sponsor's blog feed is polled every few minutes, the latest post of which appears in its assigned slot (first, second, or third). Advantages of this approach over banner advertising are numerous. "Click-throughs" can lead to the visitor browsing, commen
  7. Micro Persuasion: Splogs Threaten Blogosphere, Wired Says

    Some 56 percent of active English-language blogs are spam, according to researchers at the University of Maryland. A survey by Mitesh Vasa in December 2005 found that Blogger.com was hosting more than 100,000 sploggers
  8. Behind the Scenes in the Blogosphere:Advice From Established Bloggers

    Studie zu Blogs und wie Blogs geführt werden. Dazu wurden eine Reihe von Bloggern und Unternehmen, die bloggen lassen befragt. 1. Blogs brauchen zeit, 2. Blogs müssen teil eines Plans sein, 3. Konversation 4. Transparenz

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