About a third of consumers sometimes click on banner advertisements on the Web. But twice as many consumers sometimes respond to such ads indirectly, avoiding clicking on them but later visiting the Web sites advertised, according to a survey by DoubleCli
They're experimenting there as well with lots of expanding ads, often with multiple videos, trailers and clips. Many feature downloads such as screensavers or desktop wallpaper. Most do a great job at providing some value in the form of entertainment and
Die Internet Nutzer fokussieren auf den Content und sehen Banner gar nicht. Vor allem helle blinkende Webrung wird ignoriert. Text-Ads werden viel eher gelesen. Text und einfache Anzeigen wirken.Trotzdem ist onlinewerbung effektiv.
