As more and more web properties come into existence, it is time for the industry to develop a more dependable, and open source tool to track general traffic trends, and web site rankings.
The dirty little secret of Silicon Valley is that no one knows exactly who is going where on the Web. That flies in the face of the impression that online advertising is the most dependably trackable ad medium of all time, a big reason spending on Web ads
Erklärung wie die verschiedenen Unternehmen ihre Analysedaten erheben. Alexa über die Toolbar, Comscore über ein 2 Mio Panel und Hitwise über Logfileauswertung der ISPs zusammen mit einem Opt-In Panel.