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NBC Direct isn’t competing with Hulu, it’s complimentary and in-line with our strategy of offering consumers multiple ways to access our content. NBC Direct is an extension of NBC.com, so it’s no more of a competitor than NBC.com is today - which f
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``One of our strategies is to put video everywhere you are on the Internet,'' said Folgner, who joined the Sunnyvale, California-based company last year through Yahoo's acquisition of video site Jumpcut. ``We're going to build a much better destination fo
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Fernsehzuschauer und Radiohörer haben künftig die Möglichkeit, deutlich mehr Sendungen und Inhalte der ARD und ihrer Landesrundfunkanstalten unabhängig von Ort und Zeit zu nutzen. So könne beispielsweise ab dem 16. Juli die stündlich aktualisierte 1
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The bet that's been made on YouTube (and that YouTube is making) is the same. That it can, again, redefine the media business model for yet another decade - this time, for richer media, with greater depth, etc, etc.And here's where we come full circle - b
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In the next few months, Web users will be able to grab videos from nearly all MTV-owned sites and post them on their own blogs or Web sites, lessening the need to go to YouTube, the top online video service that Google acquired last year.
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Yahoo Video will migrate away from a user-created video destination to more of a showcase for professional or semi-professional content that’s “programmed” through the entire site, as in Yahoo Food, Yahoo Tech and Yahoo TV. “As a strategy, we want
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or the first time, US based consumers who don’t own a TV and just have a broadband internet connection can legally watch prime-time re-runs on demand by simply visiting the home pages of: ABC, CBS and NBC. As long as someone is willing to sit through co
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Most important, perhaps, Turner’s leadership understands that large-scale isn’t the only way to make money online. According to the Journal, Turner expects total Web revenue to grow about 30 percent annually on average through 2010.
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The point is that its visitors are readers, not viewers. That is an interesting distinction to make and understand as obvious as it might be. Just because we’re online does not mean we cannot and should not differentiate a reader from a viewer.
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Yahoo!'s strategy for generating traffic from user-submitted videos changes weekly. The latest developments: The Internet veteran's deal to host amateur and professional videos from former vice president Al Gore's youth-oriented broadcast network is colla
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Video content is exploding online, including popular TV shows, user-generated videos, and niche semiprofessionally produced video that falls somewhere in the middle. Portals have leapt on the opportunity to help consumers find video online, but for the mo
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If studios, networks, independent producers and consumers resist Youtube's siren song and choose to build their own hosting properties (with features similar to Youtube's like embeddable video, permalinks, etc) or go somewhere else to publish their video,
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We need tools that can track the spread velocity of a video, their viralness, so to speak. We also need to define new demographic variables, based not only on age / sex / location / income but more importantly on interests and social connectivity. When yo
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In fact, if YouTube (and most other video-sharing sites) are leading indicators, one can conclude that community is a far more effective filter for precision and recall when it comes to non-text media types. Which would actually prove tremendously benefic
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1. Take the money, promotion and revenue share.2. Keep your content exclusively for your own site and let users access and post content from there.3. Do a cross licensing deal with other content rights owners.
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beschreibung der Probleme, die bei der suche nach Videos auftreten. Besonders die Frage, was mit den Ergebnissen passiert stellt ein großes Problem dar. Außerdem die UNterscheidung zwischen Suche und Aggregatoren.
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You should see Heavy and YouTube as opposites in strategic error. Heavy doesn't create enough value consistently enough to be able to exert enough pressure to capture a significant share. YouTube, on the other hand, is creating a great deal of value - but
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People don't want to link to media like audio and video (and photos), they want to run it right there on their own pages. They want to be the TV station, the radio station, the newspaper. Der MySpace Musikplayer mit seiner Add-Funktion ist der Goldstandar
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Google Video Analyse zusammen mit den neuerungen die bald kommen werden. Google scheint sehr stark auf Video zu setzen und es kann gut sein, dass sie vor allem Werbung und Video verbinden wollen. Google könnte zum Medienkonzern aufsteigen.
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YouTube behauptete der Weg in die Profitabilität ist in Sichtweise und es wird keine Pro- oder Postroll Ads geben. Marketing Deals ja. 19.6 Mio Besucher im Juni. Es wird auch mit Displayadvertising experimentiert. Nicht alles ist top-
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Gedanken wie YouTube geldverdienen könnte. Nach dem Revver Modell, populäre Inhalte als Premium verkaufen. User Tests machen mit verschiedenen Werbeformen, Inhouse Werbeverkäufe, kein Adsense oder sofort verkaufen.
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Google zieht den Nutzen aus Links je mehr Links auf VIdeos verweisen umso mächtiger wird Google. Die Kontrolle geht an die Ränder zu den Konsumenten, die Liks setzen und diese werden von Google genutzt um ein Gatekeeper für Videos zu werden.
