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HDTV – hochauflösendes Fernsehen – ist nicht erst seit der Fußball-WM im vergangenen Jahr ein vieldiskutiertes Thema. Die Weltmeisterschaft in Deutschland hat jedoch verstärkt Aufmerksamkeit geschaffen für HDTV: Alle 64 Spiele wurden im HD-Format
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Im Zuge der Aufrüstungen ihrer Netze hin zu Next Generation Networks versuchen Telekommunikationsunternehmen, über das Internet Protocol eine neue Plattform für die Übertragung von TV- und weiteren audiovisuellen und interaktiven Diensten als Next Gen
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Welche Folgen hat die Digitalisierung des Fernsehens und die Verbreitung von High-Speed Internetzugängen für die Zukunft der deutschen Medienlandschaft? Welchen Einfluss werden neue Techniken [z.B. PVR] und Applikationen [z.B. iTV] auf den Medienkonsum
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The U.K. market for online TV will be worth £181 million ($362 million) by 2011 -- but the growth of movie downloads is expected to be much slower. These are the findings of a survey by Screen Digest, which forecasts that music will continue to dominate
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According to the report, TV and the Web hold almost the same amount of sway over potential moviegoers--as 68% of respondents said that TV was influential in their decision to see the film, while 66% said the same about the Internet. In comparison, print (
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Das Fernsehen über das Internetprotokoll (IPTV) steht vor dem baldigen Durchbruch. Bis 2012 könnten rund 2,5 Millionen Haushalte in Deutschland IPTV nutzen. Damit etabliert sich ein weiterer TV-Übertragungsweg neben Kabel, Satellit und Antenne. Das tei
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This is the fourth of Ofcom’s annual reports to focus on trends and developments in the UK’s communications market, with the aim of providing a context for decision-making by Ofcom, as well as by commercial and public sector organisations. The communi
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Television is in a period of dramatic change. As the mass audience continues to fragment into ever-smaller niche audiences and communities of interest, and new technologies shift control over the television viewing experience from network programmers into
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Besonders interessant ist, dass über 80% der über 1100 efragten Jugendlichen bei TV Werbeblöcken oft oder immer wegzappen: Das liegt vor allem daran, dass sich Jugendliche von den Klassik Clips im TV schlicht nicht unterhalten fühlen und sich mehr a
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Tagesmarktanteile Das Erste oder RTL? Wer erreichte gestern die höchsten Marktanteile? Dies und mehr zeigt der Vergleich der Tagesmarktanteile der wichtigsten deutschen Sender. mehr ... Marktanteile 3.Programme
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In the younger parental age group (35-44), females are predicted to watch 38.3 days of media, males 33.9 days. Compare this to teenagers ages 13-17. They will spend an average of 33.4 days in front of the television, playing DVD’s, and g
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Watching TV programs on the Internet has jumped 16 percent in six months, but it hasn’t cannibalized the traditional TV audience, according to a new study conducted by Nielsen for The Cable & Telecommunications Association for Marketing (CTAM).
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71 downloadable essays, captured in 5 books, recently published by ids and UKTV in response to the changes taking place in the television industry. Discuss: Join media and advertising practitioners, advertisers, producers, regulators, academics and tel
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Diese Website wird im Rahmen des Forschungsprojektes Informieren und Lernen mit Hypermedia-TV (Kurztitel: HyperTV) an der TFH Berlin betrieben. Im Rahmen des Projektes werden Konzepte, Szenarien und Technologien des interaktiven digitalen Fernsehens
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General availability and winning consumer acceptance ofIP-based television will dramatically change thedistribution of moving pictures. The allocation of videocontent will no longer be limited to a handful ofbroadcasters. New business fields and models fo
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Euro ITV (the interactive television conference) took place in Athens last week. The presentations included a diverse collection of user studies, new application areas, and exploratory business models. One of the main themes was the integration of multip
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Attention and Trust in Advertising by Medium (% of respondents) Medium Likely to Notice Ad Find Info Trustworthy TV 85% 63% Print 60 50 News/Media Sites 53 49 Corporate Sites 51 51 UGC Sites 28 23 Billboard 22 19 Radio 22 28 S
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Across the countries, frequency of newspaper readership varies greatly. Almost half (48%) of Spanish adults and 46 percent of Germans are regular readers (5 or more days a week). Two out of five US adults (39%) are regular readers as are one-third of Brit
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Even today, many people believe it’s already easier to get news online than to read a newspaper. The study predicts, that in Germany and UK TV will be still the number on source in five yearsThe lowest percentage of adults who indicate that major daily
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Internet video will replace closed set-top box ecosystems. Apple will have to rethink Apple TV, moving to an ad-supported, broadband service provider model that puts YouTube videos as well as ABC.com TV shows directly on the TV. At the same time, Internet
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12% indicated that they have purchased some form of video content delivered over the Internet. Of those, the vast majority (71%) watched this video on their PCs, while another 16% watched it on a TV using a burned DVD. Another 8% watched it using a gaming
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53 percent of Americans would replace cable and satellite with broadband TV 88 percent believe video cell phone calls will become reality within five years 64 percent of parents would subscribe to mobile TV in cars to entertain kids 74 percent believe
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Today's younger viewers in the 18-to-39 age group regularly watch TV on an on-demand basis, with some watching TV programming only on their computers. Within seven years, that generation probably will consume 80 percent of its TV on-demand via broadband,
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--More than one-third (35 percent) of viewers age 12 and older, or about 88 million people watched TV away from home in the past week. --Twenty-five percent of the respondents watched TV at someone else’s home, 11 percent watched at a restaurant or bar
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Demnach soll sich die Zahl der IPTV-Nutzer rund um den Globus bis 2011 jährlich verdoppeln und schließlich auf 103 Mio. anschwellen. Im vergangenen Jahr haben dagegen gerade 3,9 Mio. Menschen auf IPTV-Angebote zurückgegriffen. Einen rasanten Aufwärtsk
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Arbeitspapiere aller Themenbereiche
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IPTV subscribers hit 3.6 million in 2006, generating almost €1 billion in annualised revenues Western Europe accounts for two-thirds of worldwide IPTV subscribers The top five IPTV providers by subscriber base account for just ove
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Survey results indicate that approximately 66 percent of respondents view streaming video content at least once a week. 44 percent of video viewers are between the ages of 18 and 34, while 56 percent are age 35 and older. The younger demographic is more
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Rapid growth over the next five years will see 435 million homes taking VOD or NVOD services – more than one-third of the world’s total TV households. At the same time those subscribers will be generating revenues of US$11.4 billion. Even then, the ma
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The latest report to try to nail down the future benefits of online TV projects downloads of TV shows and films will grow 10-fold in the next five years, amounting to $6.3 billion worldwide in revenues by 2012. The report from British market researcher In
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How are consumers using PCs and mobile devices as video platforms? What factors will make Internet video a better substitute for television, and how quickly will substitution happen? How can programmers nurture a cross-platform video audience?
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Revenue from legitimate online TV and film downloads worldwide will rise tenfold to $6.3 billion by 2012. The U.S. will account for 65% of this amount, according to a report published by Informa. Stateside sum will rise from $538 million in 2006 to $3.9 b
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Kid vid is tops, accounting for more almost 50 percent of their VOD consumption; Triple Play3 ain’t all that — what customers are really looking for is a focused video offering; Offering 3-day replays of regular TV broadcasts is immensely popular;
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work television programs by streaming them over the Internet. Of those aware of this streaming option, 46 percent have already streamed at least one program. The majority of those who didn’t know said they probably would watch at least one show that way
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This idea, known as "over-the-top TV," faces four obstacles: lack of Internet connections to TV sets, bandwidth-limited video quality, lack of business models, and the challenge of navigating through thousands of video programs. All of these are on the wa
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TV networks and magazine publishers should be far more concerned about understanding the dynamics of their audiences and the audiences of their competitors than they should about “the nationally representative” mass audience.
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Rund 3,5 Millionen Haushalte werden 2010 allein in Frankreich IPTV nutzen. Mit immerhin fünf konkurrierenden Anbietern ist Frankreich derzeit der in Europa mit Abstand am weitesten entwickelte IPTV-Markt. Ende 2006 werden in Frankreich bereits über 900
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One estimate suggests that if the networks lose that fight again, and continue to be paid only on the basis of live viewing, lost revenue could be as much as $600 million next year compared with an estimated $300 million in 2006.
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2004 wurde das Forschungsprojekt TV2010 ins Leben gerufen. Unter der Leitung von Dr. Helmut Hauptmeier und Dr. Thomas Becker arbeiten verschiedene Medienwissenschaftler an der Erforschung der Folgen der Digitalisierung des Fernsehens in Deutschland.
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And ultimately what are the characteristics of this emerging medium that set will it apart from its competitors and help it both find and cement its niche in the media landscape? We explored people's motivations to use Mobile TV, documented contexts and b
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With one in four TV households able to access VOD and nearly 16% having a DVR in 2006, a change in TV usage should be reflected in the data. But it is not. In fact, the latest projections from Veronis Suhler Stevenson (VSS) indicate that TV advertising sp
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A poll taken by CBS shows that over half of the users who have streamed CBS shows on the Web had never seen the shows before on TV. The network says that the new users then became fans of those shows. CBS says this data will help it and the other networks
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In a move that could help cable operators pay the freight of "free" video-on-demand content, Nielsen Media Research said it will launch a new VOD measurement service on Dec. 11, 2006. Nielsen said it will offer the new service by leveraging the same Natio
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t impact of digital technology on the TV industry and briefly chart how we got to where we are now. In the next I will build on these trends, discussing how TV evolution will progress over the coming years and how it might end.
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Share Of TV Ads Shifting To Online Video By 2010 Less Than 1%: 2.6% 1-5%: 9.8% 6-9%: 11.1% 10-19%: 33.3% 20-29%: 34.8% 30-39%: 11.1% 40-49%: 5.9% More than 50%: 1.3% The survey also indicates that online ad budgets are expected to rise by an average of 42
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Mobile TV will become a multimedia experience with an emphasis on personalisation, interactivity and user-generated content."..."We are currently entering a new era in television, that of personal TV and video consumption,
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wurden im Vorfeld der CeBIT 2004 knapp 700 Internetnutzer im Rahmen einer Onlinebefragung um ihre Meinung zur Zukunft des Fernsehens gebeten. Das Ergebnis: Ja zum technologischen Fortschritt. Nein zu technischen Spielereien ohne konkreten Nutzwert.
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A study by the Conference Board concludes that 10 percent of U.S. online consumers are watching TV broadcasts via the internet. The top TV programming watched online are news (62 percent) and entertainment (50 percent).
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one-third of respondents ages 12-17 and one-fourth of those ages 8-12 said they view television programming on the Internet. About 12 percent also said they watch programming on their video game systems
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ad engagement was lower on smaller screen devices. Consumers said the maximum length of ad they would watch on mobile phones is nine seconds, compared to 42 seconds on TV. 21 percent of people say watching video on the computer was a primary function of t