The key question is whether the lock-in from a social network site like MySpace (where all your friends are) is more significant than the lock-in from having my media stored in a particular photo hosting or video hosting site. If MySpace has only blocked
Humans cluster between 15-25 - and 150 or thereabouts. That’s why military units are organized as companies and squadrons and businesses have departments and middle level managers. No one can remember more than 150 people’s names. So the logic foll
News Corp.'s Fox, Viacom, CBS and NBC Universal are in talks about creating a video Web site to compete with Google's YouTube, the Wall Street Journal reported on Friday.While a deal is still far off, the four media companies envision a jointly owned site
And that’s that you quickly realize that the members of the community feel strongly that the service belongs to them, and the control that you, the corporation, think you have is actually, in large part, an illusion.it will be the people themselves who
At Facebook, MySpace and NBC are users “in control,” or are users being controlled by multi-million dollar corporate brand messages? Far from being in control, YouTubers were required to create content about NBC, for NBC and promoting NBC.
Social networks, which are rapidly becoming the portals of the next generation, must place high strategic priority on their communications functionality if they wish to continue their pace of traffic growth, usage, and retention.
Die soziale Integration mit dem Publikum wird die treibende Karft der Medien und den zukünfigen Erfolg bestimmen. Soziale Medien werden keine untergruppe der normalen Medien werden sondern mit dem Traditionnellen Medien konkurrieren.
MySpace usw. sind nur ein Teil des Trends des Selbstausdrucks. Die Leute wollen sich selbst immer mehr darstellen und Aufmerksamkeit erlangen. Diese zu gewährleisten und zu lenken sind die Aufgaben erfolgreicher Unternehmen.
Das Spannungsverhältnis zwischen alten und neuen Medien bringt neue Arrangements hervor. Besonders wichtig ist das Vertrauen der Konsumenten und das erfüllen der On Demand wünsche. Zusammen können alte und neue was erreichen.
