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User Generated Content is here to stay. Report from Bear Stearns assessing the effects of the Long Tail on Entertainment Industry, especially on television. Between content producers and traditional broadcasters the new subject is the aggregator/packager
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Accenture’s Global Content Study 2007 surveyed more than 100 leaders and decision-makers in the media and enter- tainment sectors, including television, film, music, radio, video games, publish- ing, interactive entertainment and advertising. The
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Two types of content, articles (what I have earlier called 'linear content') and selections ('aggregate content') have just become uncoupled, and now it is possible to make a business with just one of the two. Still, even in this scenario editors' origin
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More than half (57 percent) of the respondents identified the rapid growth of user-generated content — which includes amateur digital videos, podcasts, mobile phone photography, wikis and social-media blogs — as one of the top three challenges they fa
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Media and entertainment executives see the growing ability and eagerness of individuals to create their own content as one of the biggest threats to their business, according to results of a survey released today by Accenture
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At the end of the day, what we’re talking about is the emergence of a new medium with its own art form. And whether Hollywood will remain at the epicenter of future cultural production is the big question. For the first time, Hollywood should be conce
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In English, that means that the cable and satellite companies could take the uploaded videos and push them out to all DVRs of anyone who has subscribed receive those videos in a single stream. internet video requires 1 stream per person per video.The use
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Media brands that ignore this trend will become irrelevant in a world where aggregation is king. Several key players, such as Google, have embraced the opportunity to take microchunking mainstream. Google's personalized home page, one such platform, is al
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Die Medien sind für Menschen die Quelle für all diejenigen Informationen über Ereignisse, Hinter- gründe usw., die man nicht selbst persönlich erfah- ren kann bzw. im persönlichen Gespräch, per Tele- fon oder Mail mitgeteilt bekommt. In
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Clip+Sling is a feature that will be built into both the desktop and mobile versions of SlingPlayer™ software, giving Slingbox owners the ability to record and share portions of content in just a few short clicks. While customers will need a Slingbox to
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Was passiert wenn man die komplette Distribution dem User überträgt? Man sorgt dafür, dass eine Industrie mit einem Volumen von $92 Mrd. zusammenbricht und das gesamte System effizienter wird. Interessanter Denkansatz allerdings auch sehr pauschal.
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Traditional media companies are ideally placed to benefit from the explosion of user-generated content and should see it as an opportunity and not a threat even though the potential revenue is limited, a report says.
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First, it's a pattern of content consumption. More specifically, it's the contrast between two different patterns of video content consumption: a contrast between how all of us used to consume video content in the fading world of scheduled "traditional
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. In short, Brightcove's Consumer Media services enables any website, media owners or marketer to launch their own user-generated video services. We believe that the deep passion of consumers to create and share their own media can gain even greater mains
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Der explizite Fokus auf Content (und nicht auf Medien) als Begründung für die Branche behebt die Unklarheit über das, was die Wertkette durchläuft. So sind Zeitungsverlage deshalb wichtig, weil sie über das Weltgeschehen informieren, unabh
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The result of unbundling, disaggregation, the loss of pipe control (to use Andy Kessler’s construct) — i.e. the inability to force people to consume content they don’t want — is that content businesses don’t scale anymore.But all those MySpace p
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A conference call to discuss the impact of new technology on creators of content. In our view, digital technologies are "democratizing" content creation, which has historically been held in the hands of Hollywood and TV networks. Now, barriers to content
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It is impossible to fully protect digital TV content from being copied - although many have tried. DRM is best effort by it's very nature and the defence side of an ongoing arms raise between the rights holders and the pirates.Most people who infringe cop
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1. content consumption on general purpose computers (allowing DRM content to be hacked), 2. the ability to create perfect digital copies and 3. the ease of online distribution. possession of digital content (or a copy of it) has no inherent value, but tha
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It is also about a new form of self-interest for those who say they are in the business of public relations and public information. We’re the public and now we can not only come to you directly, we can penalize you directly when you lie to us.
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Die für 2006 prognostizierten 7,8 Prozent Werbemarkt-Anteil (hier ohne Plakat) entsprechen nur etwa der Hälfte des Online-Anteils an der täglichen Medien-Nutzungsdauer von 14,6 Prozent.
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They're not scared of the UGC as much as they are of losing control. This line -- we want our brand in the marketplace presented in a certain way -- is the very heart of what's under assault in the Media 2.0 space.
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if these grassroots efforts are generating value (and in fact, wealth) and their creative power is being tapped by major corporations, at what point should they start receiving a share of revenue for their work?
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Medienmarken können Zusatzgeschäfte tragen. Aber die Zusatzgeschäfte können kein absterbendes Stammgeschäft kompensieren. Irgendwann stirbt auch die Medienmarke. Der Mehrwert der gebotenen Information muss demnach unmittelbar erkennbar sein. Wie dies
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If you do a deal with Big Money, AND your content sells enough to be on the Vert Ramp of content sales in your genre, you have broken through the content ceiling. The chances are very good that BigMoney will want to work with you again.
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At Facebook, MySpace and NBC are users “in control,” or are users being controlled by multi-million dollar corporate brand messages? Far from being in control, YouTubers were required to create content about NBC, for NBC and promoting NBC.
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backstage.bbc.co.uk is the BBC's developer network to encourage innovation and support new talent. Content feeds are available for people to build with on a non-commercial basis.
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News Corp., Viacom, and NBC Universal are threatening to seek damages of $150,000 for every copyrighted video posted, apparently in an attempt to pressure the site into offering them more favorable revenue-sharing deals.
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Control the pipe and you've got an economic engine to run ads against your content, charge subscriptions, sell voice calls and charge per minute - the world is your oyster. No pipes, no moguls, no media?
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Telco DNA is fundamentally unsuited to the current dynamics of content. Telcos have lost control of their core product. Telcos thrive on scarcity - future value will be built around abundance. Command and control culture is dead, open APIs rule
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nstead of simply being associated with a file, a deep tag is associated with a clip from the file. Click on the tag and jump right to that part of the clip.
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It exists to serve a need in the marketplace specifically for consumers who want TV content on demand and it competes for consumers the same way we do, through high-quality, price and availability and we don't like the model.
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So, mark my words, YouTube will get sued. And it will lose. The tools it is talking about, that identify and remove copyrighted content, will have to be rushed into practice. So, mark my words, YouTube will get sued. And it will lose.
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You can’t ‘own’ all the relationships audiences have in the web world so the best plan is to ‘atomise’ content, disintegrate, to ‘explode’ into places where they are.
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The size of downloads/views are estimated to eclipse 1.1 exabytes of data by 2010, with uploads growing to more than 9.1 petabytes. 23% of the dozens of UCG sites studied currently support mobile access, with others making announcements for this support i
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Vitalstream, a video streaming CDN, went public on NASDAQ in June and today has a current market capitalization of $188M.
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Die Sender brauchen strikte Terms und Conditions um sich gegen verletzungen abszusichern. Auf der anderen Seite bekommen die Künster oftmals nur den Ruhm und keine finanzielle Entschädigung.
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Then, we would probably also note that talent by itself is often useless - it needs to be converted into/combined with numerous intermediate inputs to actually create value. Then (finally) we would try and model the various assumptions surrounding value c
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But the greater strength and power lies in the small group conversations and communications. A video of myself saying hello to my ma is great for me and my family. One million greetings like that are a business model. And it’s media, too. Just micro tar
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The key to success in media today and in the future is to recognize that we, the people, formerly known as the audience, are in control. Artists, too, now have more control. Middlemen don’t. Middlemen don’t own content, software, creativity, or art.
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openness is required to leverage the network effect of the Web and harness the power of socially-connected users, but control is required to get a share of any money that changes hands.but the truth is that nobody has demonstrated yet how to maximize prof
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It’s one thing to leverage the previously untapped pool of brand enthusiasts who might be capable of producing ads that are as good as or better than those produced by “professional” marketers. It’s quite another to try to take advantage of consum
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So New Media is indeed a force to be reckoned with and will eventually take a huge share of attention from Old Media. But Old Media will persist. Radio didn’t kill print. TV didn’t kill radio. And cable didn’t kill broadcast. The shape of media will
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But another key to traditional media companies’ success may be the “quality” of their content. The theory here is that the old symbiotic relationship between content and advertising will survive online
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people do not merely browse the web. Instead they give away information, expertise, and advice without monetary compensation. They submit texts, code, music, images, and video files in settings that allow for such contributions.
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the community is in control. Das Zeigt das Facebook Beispiel bei dem die User in Massen ein neues Feature ablehnen, das ihrer Meinung nach ihre Privatsphäre beeinträchtitgt und sie zu Gläsern macht.
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user-generated content sites, platforms for photo sharing, video sharing and blogging, comprised five out of the top 10 fastest growing Web brands in July 2006.
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Nettes Geschäftsmodell. Leute können ihre Photobedürfnisse einstellen, z.b. ein Blauer Ball und dann was sie dafür bezahlen. Die anderen User können ihre Bilder submitten und der Gewinner erhält den versprochenen Lohn.
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Für wen es gefährlich werden könnte, wenn die User bezahlt werden. Digg usw. Für die alten Medien ist es gefährlich weil die Preise sinken, für die neuen gefährlich weil sie bisher einen free ride hatten und umsonst inhalte geliefert bekamen.
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YouTube wird für seine Terms and Conditions scharf angegriffen. Das große Problem ist dass diese wohl in dieser Form notwendig sind aber eben immer noch Probleme für viele Autoren darstellen.